BAY CITY, Mich. -- This November the Chevrolet Colorado turns 4! This segment redefining truck has taken the US market by storm reignited an interest in midsize utility vehicles, and made GM the most successful truck company for the last four years, selling 634, 505 more pickups than their closest competitor.
In celebration of this truck legend's birthday, Chevy is expanding the Colorado family with two 2019 special editions, the off-road package Z71 Trail Runner and the street-savvy RST. The Z71 features your standard off-roading accessories and adds the ZR2's amazing underbody protection. Additional changes include a stamped aluminum front, mid skid plates, functional rocker protection, and Goodyear Duratrac tires. The RST ramps up the typical street features offered on the Tahoe, Suburban, and all-new Silverado, but with a slightly more sophisticated edge. It includes LT trim, a monochromatic exterior offset, a black beltline, body side moldings, a black tailgate bowtie, in addition to, Colorado and RST badges. It's also the first Colorado to offer 20-inch wheels, finished in a low-gloss black.
Additionally, both releases feature the flow-through "CHEVROLET" lettered grille, first released on the Colorado ZR2 Bison, which can also be purchased as an accessory for $395 plus installation and tax.
With these new additions, the Colorado lineup now offers new levels of off-road capability and street smart possibility. Sandor Piszar, director of marketing for Chevrolet trucks said the Colorado has and will continue to "change what customers expect from a midsize truck, inspire competitors, and bring new customers to Chevrolet". We wish someone would say such nice things about us on our birthday.
The 2019 Colorado releases join numerous other GM special editions and fully redesigned models for this upcoming year, foreshadowing a profitable year for the corporation. Which release has been your favorite so far? Comment and let us know! We love hearing from you.
Hank Graff Chevy is located at 3636 Wilder Road, Bay City, MI 48706 and we are here to help our community grow to become an even better place to call home! For more information on Hank Graff Chevrolet, or for any questions call us at (989) 684-4411 or visit our website: www.GraffBayCity.com.
Belated birthday wishes to the Chevy Colorado! and can't wait for 2019 special editions!
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